Client
Adobe DC
Role
Design Director
Objective
Drive conversion and retention of multi-pronged professionals by educating them about how Adobe Acrobat Pro can help keep entrepreneurial individuals organized and profitable.
Successes
Collaborating with the Strategy, Copywriting, and Design teams, we crafted compelling and relatable landing pages that connect to gig workers.
High ranking and performance of live pages, frequently ranking in the top 5
Drove trial, conversions, and increased ARR
Helped to drive sales by generating awareness of the power of Acrobat Pro and building trust
